PR Bants: A review of 2017
In this special edition of PR Bants, we review some of the news stories that have captured our attention in 2017:
- Theresa May and her personal brand
- The rise of Jeremy Corbyn
- How Lyft capitalised on the public backlash against Uber
- United Airlines’ reputation management
- Uber and Starbucks’ campaign to encourage young people to vote
- How Love Island fever swept the nation
- Why #AskEddie was such a hit for Southern Rail
- The thorny issue of the BBC Gender Pay Gap
- #MeToo
Happy listening, and let us know what you think by tweeting @PRbants using the hashtag #PRbants
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